The Afrofuturist Podcast
Website Redesign | Visual Design
— Concept & Strategy
— The initial website lacked a navigation function, a structured layout, and most importantly it lacked personality. Understanding the weakpoints lead to the bigger efforts of research and planning.
Image Retouch & Manipulation Process
— Original image content from existing website.
— Using Photoshop, I polished up the image by removing the stars and the hard edges of the opening around the subject.
— Lastly, I sourced a photo of a nebula and using Photoshop, I combined it with the polished version of the original image as well as created a more interesting opening around the subject.
The success of this website hinged on organization and functionality to create an intuitive user experience. In designing the visual layout, I considered the minimal amount of web content that the company had and decided that utilizing type hierarchy, color, and sourcing images that have a galactic, cosmic feel lead to a more compelling experience for the end user.